PRO-PAYBACK Selling® - The Original Sales Training Course

The only complete sales model to win and retain profitable business

3 days

Business benefit

Everything in business depends on effective selling. Increased competition and high customer expectations make it challenging to secure new business and retain existing customers.
PRO-PAYBACK Selling® is a step by step guide through the complete sales process; it’s the handrail to success based on years of research and experience. It covers each stage of the sales process from organising your time, researching your prospective clients and creating SMART objectives, opening the sales call, asking value driven questions, presenting the benefits to your customers with ‘YOU Appeal®’, to closing the sale and developing the account.
This practical and interactive workshop brings PRO-PAYBACK® to life through a unique blend of processes, skills, behaviours and solution selling philosophies – vital ingredients to win, grow and retain clients.

Target audience

Whether you are new to selling or an experienced sales professional with no formal training, this is the ideal programme for you.

High spots

  • Understanding just how powerful your sales offer is and how to communicate it using ‘YOU Appeal®
  • Trainer coaching and facilitation to increase confidence and bring about instant change
  • Creation of high value questions and the power of ‘selling by objectives’
  • Winning true customer commitment by professional ‘closing’

Key learning points & outcomes

You will leave the course able to:

  • Assess your own selling style and adapt it to suit your customers
  • Apply TACK’s research into buyers’ likes and dislikes when dealing with salespeople
  • Apply a proven sales structure and process during every future sales scenario
  • Plan your calls professionally
  • Sell by setting clear objectives
  • Research and target the right prospects and customers to generate the best results
  • Gain and retain your customers’ attention
  • Ask value driven questions to fully understand your customers’ needs
  • Apply the concept of ‘YOU Appeal®’ ensuring the customer is your focus at all times during the sales process
  • Motivate customers by applying TACK’s Offer Analysis© technique
  • Respond to and manage objections confidently and professionally
  • Deploy key strategies for winning business and gaining customer commitment
  • Keep developing your client relationships for long term and profitable business


  • “Very useful sales training course putting all the theory into context with real life examples so making it relevant to my current job.”
  • “A great course even for experienced salespeople. Reinforces all the basic traits and skills - worth revisiting.”

Courses available nationwide

Our range of training courses include Sales, Sales Management, Marketing, Leadership and Management, Personal Development and Financial topics and are available at venues nationwide.